Management Team

Patricia White, President and Chief Executive Officer
Formerly the Division Marketing Manager of Hewlett-Packard’s Cardiology Division, Patricia White’s experience includes overall marketing responsibility for the $100 million cardiology business. Previously, White also had overall marketing responsibility for the $400 million personal computer business and managed a $10 million marketing consulting organization. Her experience includes international and R&D program management responsibility. White earned her M.B.A. from The Wharton School at the University of Pennsylvania.

Edward Wholihan, Chief Financial Officer and
Vice President of Business Development
Edward Wholihan formerly served as Chief Financial Officer and Vice President of Business Development for Preview Systems, Inc., an infrastructure software and services company, where he helped grow Preview from a start-up venture through an initial public offering to the eventual sale of the company. Prior to Preview, Wholihan was with McKinsey & Company for seven years, where he focused on advising Fortune 500 technology companies on strategic and operating issues. He holds an M.B.A. from the Stanford Graduate School of Business.

Peter Bauer, Vice President of Research and Development
Peter Bauer held multiple Director positions at BIOTRONIK, including product development, project management, electronics and software design, and product validation. Bauer began working in the biomedical industry in 1995 after working many years in several research facilities in Europe in the area of solid state physics, surface science, and nanotechnology. Bauer holds a master’s of science and Ph.D. in Physics from the University of Erlangen-Nuremberg, Germany.

Bill Ferenczy, Vice President of Sales and Marketing
Formerly the Vice President of Marketing at Biosite Incorporated, Ferenczy led and directed the worldwide marketing effort for the full Biosite product line. His experiences include multiple director positions with General Medical Corporation and Abbott Laboratories. Ferenczy has 25 years of healthcare sales, marketing and manufacturing management. He holds a Bachelor of Science degree from University of Notre Dame.
 

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